One of the coolest aspects of all this creative collaboration jingle jangle is working with brands and products that I love or grew up loving.
I am the definition of a sports fanatic; swimming, running, footy, tennis you name it I loved it. I love to play it, I love to learn about it and I love to watch it. As a pretty observant person; I'm also pretty aware of who sponsors what and which teams etcetera. So when I was contacted to work with Omega, a time piece company that supports sporting events on a global scale, I was absolutely fizzing.
They have just recently released their Seamaster Aqua Terra; a watch which by design was inspired by the place where the land meets the sea. So with that as the creative direction I set off to Esperance in the deep south west of Western Australia with two of my good friends Zac and Mac.
It was the first time I had been down there (an eight hour drive from Perth) and it was pretty next level. Without a doubt the whitest sand and bluest water I have ever seen - bluer' than Greece! But freezing cold, like ice! So we could only stay in the water for short amounts of time before we'd have to hop out and warm up in the sun.
To be completely honest with the video I had this really complex and deeper story line that I wanted to work through for the video that was in short; me running around feeling lost everywhere else in black and white and then finding the coastline at the same time as the watch on the sand, then the second I put it on the pace and colour change to a vibe that would express the feeling of belonging. However I got a bit lost with it all and ended up with this https://www.youtube.com/watch?v=f9EDN4jpJFA I wasn't completely satisfied, but the deadline hit and they were happy and didn't request changes which is always a nice feeling obviously.
The other compartment of the campaign was five still images. As I took a bit of a risk in going to a place that I had never been before, I couldn't really plan too far beyond the mood board I had saved on Pinterest (a good strategy for any photographers out there that don't already do that). I love taking photos where we are shooting for brands in an environment where you start with one idea for the frame and it kind of just snowballs into one thing and then another and before you know it you have plenty of 'pikkys' to choose from and luckily, this was one of those trips. We shot plenty of photo's and all in a landscape which was just the most next level back drop, so it actually made picking five pretty difficult! Haha I did want to get a few above and below photo's but our Dome Port (which we attach to the camera to get half of the frame above the water and half below) had broken when we were in Greece so I had almost given up hope on that as an option for a frame until someone suggested putting out an Instagram story asking to borrow one from an Esperance local...would you believe it, it worked! Amazing how closely connected we all are. Lisa was a barrister at the local coffee shop and also just happened to take epic photos in her spare time...She had only just bought the Dome Port herself and was kind enough to lend us her for the morning, so we managed to snag a couple of shots - big thanks to Lisa for that.
All in all a pretty amazing trip! I couldn't have done it without Zac and Mac, we had a pretty amazing week - if Esperance wasn't so far away I'd want to move in at the Challet Village (which is where we stayed) and just live like we did that week all the time! Haha
The finalised pieces of content were posted on my Instagram and Youtube if you want to check them out
Let me know if you have any other questions about the collaboration, going to try and be more transparent with everything and share a bit more of an insight into how these photos and campaigns all come about and get carried out.
Cosmic vibes always!